Tea Leaves

This post was written by a good friend and philosopher, Daniel Reader when I was still at the MarketMood.net site.

Those of us that frequent these pages understand that the news doesn’t drive market prices – or anything else, for that matter.  The news is driven by…something else.  The same may be said for market fluctuations.  The market is not the driver of anything – instead, market movement is the result of something else.  What that Something Else actually is turns out to be the subject of much philosophical debate.  Beyond identifying it, finding that thing, or force, is just as esoterically challenging, and has most frankly been the purview of religion over the centuries.  But what if that thing, that Force, actually left tracks in the sand, or resonated with some audible, measurable pulse?  And even more magically, what if those tracks pointed to a future condition merely days away?  Now, that would be useful information!  We have but to find the signal, and figure out how to interpret it, and a window into next week opens before us.  This is precisely what Market Mood purports to do.

While making no claim at all about the Force behind the phenomenon, Market Mood has identified a signal, or indicator, that seems to be just such a pulse.  Dr. Cari Bourette tracks the interests of the United States by watching the things that Americans are watching.  She charts the Google search trends of hundreds of millions of people on a daily basis, getting numbers for just what is juicing people today -- and a fascinating pattern emerges.  The arcane charts of squiggly lines she delivers seem opaque at best, but what emerges is a complex dance of emotional drivers – moods – that seem to match real-world events days, and even weeks or months in advance, with extraordinary accuracy.  Think about that.  What Dr. Cari is doing is taking the pulse of the world, and using that to tell us what will happen in the future.  This is nothing short of miraculous.

The philosophical implications of this are simply staggering, and will be explored at greater length in future articles.  But what is important for us to understand now, is that we have available through MarketMood.net a reliable market indicator that does not use market performance as its basis.  In this sense, it is unique, and revolutionary.  Dr. Cari provides us with actionable market information that is in no way derived from market conditions, or performance, of any kind.  No other system or method, black box or otherwise can make this claim.  Among all of the implications of this claim is the certainty that no past assumptions, rules, patterns, or any other investment governance plays any role whatsoever in the delivery or interpretation of the market guidance.  Indeed, Dr. Cari’s goal is not to provide investment advice at all – simply to tell you which way the market is likely to move, and let you determine your own trading strategy accordingly.  This is refreshingly straightforward, and should pique the interest of novices and seasoned investors alike.  Remarkable!

A New Geopolitical Chapter: Feb 11-17, 2017

This week, a new chapter, or new paradigm begins.  Why do I say that?  In the research I’ve done following the relationships between changes in social mood, the markets, and the news, I’ve found that the patterns found in the things we pay attention (i.e. top internet search trends) to on a daily basis show up in the markets and news stories about three days later.  When one looks at the patterns in the top weekly search trends they show up in the markets and types of news stories about three weeks later.

The top search trends 3 weeks ago included Melania Trump and Chinese New Year.  It was week number one of the Trump administration.  It was also the beginning of the Year of the Fire Rooster.  In the analysis of the pattern for this week two primary things show up.  First, it’s a pattern of a “new paradigm.”  We’re about to turn the page into our next collective “chapter.” This should show up as a change in the news cycle.  There could be a new focus or new tone in what’s being reported.   In the markets this should appear as new market behavior and/or a new direction.   Second, there is a rise in the “vulnerability factor.”  In the news, people may seem a bit more reserved or anxious.   In the markets, this should appear as increased risk aversion.  Finally, the mood pattern over the next few weeks shows that there’s a good chance that this new chapter will include increased attention on geopolitics and foreign affairs.



Above is a picture of this week’s internet search trends converted to four primary mood qualities.  At MarketMood.net this is further converted to expected changes in stock market points and commodity prices, and discussed in our member trading room.

It’s a new day, a new week, and a new chapter.  May yours be a good one!

An Emotional Week! Feb 4-10, 2017

The world has been struggling to adjust to the unique style of the new Chief Executive of the United States.  With all the turmoil observed and experienced in the U.S. over the last couple of weeks, it’s difficult to imagine that the coming week could be set apart as “An Emotional Week.”  Yet, apparently that is just what we are about to get!

For whatever reason, those things that we collectively focus on (as seen in the top internet search trends) show up in kind a short time later.  This can be seen in the types of stories that occur in the news, in the stock market, and in the general ambience of our lives.  When we look at those things that held our focus on a weekly basis, we get a good clue about the general mood and market behavior that are likely to show up three weeks later.

While our dataset has over 20 top internet search trends each week, just looking at the top few gives us a good bit of information.  The top three search trends that relate to the coming week are Inauguration, Martin Luther King Jr. Day, and the Dallas Cowboys.  To be able to combine these into a meaningful picture of our week, we first break them down into the themes these terms contain.  For this week:  President, ritual, new era, man, nostalgia, prejudice, tolerance, killed, sports, loser.  While an interesting combination of themes, it’s not yet clear why that leads to an “emotional week.”
The next step is to translate this into four primary mood qualities.  Graphically, this is what we end up with:

The side of this graph on the left, the “West” side , is related to emotions and the non-rational.  With “Expansive” slightly greater than “Controlled,” this is associated with passion, panic, and irrational decision making.  In the markets, a volatile week is likely.  It will be interesting to see how this week will be able to stand out from the last few in regards to “passion, panic, and irrational decision making.”   Also, with this in mind, I will do all that I can to be aware of that in myself, and take some deep breaths and a moment of thought before making any important decisions!

In our members’ trading room at MarketMood.net, besides a daily analysis of the social mood, we translate internet search trends into market forecasts for the coming days and weeks for the stock market, crude oil, gold, and the U.S. Dollar.  In this way, emotional weeks such as this one just ahead, does not have to be a liability!

Freaking Out ‘N Moving On: Jan 21-27 2017

There’s a new U.S. President in town.  Some people are excited, and some are really quite upset.  A great tension has built up since Election Day surrounding the beginning of Donald Trump’s term.  This build up of foreboding and impending doom even showed up in the weekly top internet search trends that we track and analyze, and was discussed in last week’s post.  This tension is about to be released.

The chart below shows the ups and downs of the four primary mood qualities that all search trends are converted to in our analysis (for whatever reason, what we collectively focus on, i.e. the search trends, shows up in the news, the markets, and general ambience about three weeks later).  The gray line (Controlled) goes steadily up from early November to Inauguration Day and then drops off sharply over the next two weeks.  That sharp drop and its reverberations should be visible this week in the news cycle, in the stock and commodities markets, and the overall mood.



Another part of the analysis is identifying the patterns that show up.  Two have been identified for this week.  First there is a pattern that is associated with high emotions, passion, and panic which began last week and completes this week.  The second is a pattern which is directional, forward moving, and generally optimistic.  This begins sometime this coming week and continues into the following week.

In our members’ trading room at MarketMood.net we also translate these patterns into market forecasts for the coming days and weeks.  Undoubtedly, the coming week should be topsy turvy and highly volatile as one pattern completes and the other begins.  Hang on to your hats!

End of the World as we know it: Jan 14-20, 2017

The Obama administration is coming to an end.  While some may be celebrating, for others it might as well be the end of the world.  In tracking the weekly changes in social mood, I've noticed a slow and steady increase in a somber and foreboding mood quality since the U.S. presidential election.  The good news is that it reaches a peak in the coming week, and then drops off sharply.  The bad news is that it reaches a peak in the coming week.

For whatever reason, the things we focus on as a society show up in the stock market, in the news, and in the general ambience of our lives shortly after.  We know this because the hottest daily internet search trends contain information about what the markets are going to do, and the types of news stories that could come up about three days later.  When we look at the mood qualities found in the search trends on a weekly basis, these qualities show up in the markets, the news, and in general, about three weeks later.

I find it fascinating that as we come upon this ending of a way of being in America, and how America conducts itself, that the data I'm looking at for this week of endings is the last week of 2016-- another ending.  There was a lot of loss in that week.  The biggest search trends focused on two amazing women, Carrie Fisher and Debbie Reynolds, a famous mother and daughter who both died only a few days apart.  Other public figures lost that week, which were also among the top trends, were George Michael and Ricky Harris.

It makes sense that if all that went on that last week of 2016, which in kind is to somehow become a part of this last week of the Obama presidency, that this would be a time for grief and trepidation.  Yet, as uncertain as it is, the "New Year" comes and we adjust to what is.  This chart (below) shows the four mood qualities that I track.  If you look at that gray line (Controlled) that steadily and unusually rises since early November, you will see that it sharply drops after this week.  That represents this extremely serious and foreboding mood ever increasing from election day through Inauguration day.  Another interesting thing about this coming week is the overlay of the purple line (Expansive) and the gray line (Controlled).  This is associated with strong emotions, irrational behavior, and panic responses.



With all the uncertainties in getting a new president, especially this one, it's not surprising to see this about next week.  It's fascinating that this information came from events we Googled about three weeks ago.  It may also not be surprising that markets could be quite sensitive and make large swings in either direction (panic responses) with little stimulus in this last week of a somewhat known quantity.  This is a week when "fear itself" may be the greatest adversary to stability.  We will be closely watching the daily signals in our member trading room at MarketMood.net.

When I find myself experiencing this dread of the unknowable and unpredictable dawn of Orange America, I remind myself that I don't need to get wrapped up in it.  What is happening is; and even if it's the end of an era, or the end of a world, I can remind myself of the detached wisdom of R.E.M.: "It's the end of the world as we know it, and I feel fine."

Who's Afraid of the New Year?: Dec. 31, '16 - Jan. 6 '17

I can't tell you how your year is going to go, or mine for that matter.  Yet, for whatever reason, the top things we focused on a few weeks ago, the top internet search trends, are related to what's coming in the news, the markets, and even our own lives in the week just around the corner-- the week of the New Year!

The bringing in of the New Year is a time of hope and celebration.  Surely, it has to be better than the year we just had!  I'll leave it to others to compare the years, but we can get a glimpse at what might be different about the coming week from the week we just had.  In general, there should be a lot that's very similar to last week, but the part that's different, well, "Happy" may not be it for this New Year.
As I write this, I am still feeling the impact of more famous people of 2016 that we've lost this week (which is yet to be somehow woven into the events of a few weeks from now).  I am left wondering if as a society, we are in the midst of some kind of positive feedback loop. I feel obliged to give a warning, before you read further, that while this is based on research that is backed up with data and repeatable results, it may be a bit too different from current assumptions about how things work to be comfortable for some to consider.  If you must stop reading now, ranting about how this is all B.S, or other choice words, it would be understandable.

The top trends from the period reflected in the week beginning New Year's Eve and going through Friday January 6, 2017 have some similarities to those from the week before (see Forced Optimism: Dec. 24-30, 2016).  Just like last week, several of the trends reflect a strong masculine quality.  Dallas Cowboys, Lamar Jackson, Army Navy 2016, and the Patriots are all related to men's sports, specifically football.  In the trends pertaining to last week, there was also a male hero who died, John Glenn.  That goes up to two well known men who died this time-- Alan Thicke, best known as the father on Growing Pains, and Craig Sager, a sports reporter.  Similar to those for last week, the remaining three trends are related to entertainment.  Rogue One Trailer, the Star Wars spinoff movie, gives us a space adventure with a bit of nostalgia.  The Voice, a singing competition TV show, many find fun to watch.  The third one, Flip or Flop, has a twist to it.  This show about house flipping made it to the top trends because the couple hosting it is getting a divorce.

It's the difference between these two weeks that stands out to me.  An increase in themes about well known men who died and a focus on a break up instead of the show itself.  Just this alone, does not imply to me, a cheery way to start the New Year.  Let's look at it a bit more scientifically using the MoodCompass method, and see if that gives us a different picture.

First, the nine trends are broken down into themes: man, family, nostalgia, death, sports, loser, adventure, trophy, military, school, home, relationship, divorce, TV, music, winner, and reporter.  These are scored, and those scores are "normalized."  The result gives us relative amounts of four mood qualities¹: 14% Vulnerable, 38% Expansive 13% Manic and 36% Controlled.  In graphic form it looks like this:



There are two primary patterns I see in this.  1) A change in "optimism."  The previous week's optimistic High Expansive/Low Vulnerable pattern gives way as Manic becomes the low point.  Optimism, the "Happy" part of Happy New Year, appears to be losing its edge.  2) High emotions, especially fear or even panic is reflected in the High Expansive-Controlled pattern.  Putting these two patterns together, reaffirms my suspicion of a less than happy New Year's week in the news, in the markets, and in the overall ambience of many of our lives.

While societies have little choice as a whole, as individuals we have an array of responses and coping methods.  This is a heads up as to what the overall trend is for one week. It's not a week to expect people to be their most reasonable or rational selves.  Yet, it's certainly no reason to give up on a personal commitment to having a Happy New Year.  With this awareness of the general trend of the week, I will make an added effort to be around people that give me smiles and a sense of safety and well-being, and will commit to doing my best to keep my own head on straight.  Perhaps you can come up with ways to bring in the very best New Year for you.

At MarketMood.net, we also convert this information into expected market behavior for the week.  This particular week of emotional transition will have a different effect on the stock market, crude oil, the U.S. dollar, and gold.  We explore that in our member trading room. 

Forced Optimism: Dec 24-30, 2016

I can’t say what anyone in particular will be feeling next week, or how your particular family may get along or not for the holidays.  However, in general, the social mood for the Christmas weekend through the end of the week is not the best for the coziest of holiday gatherings.  I know this from looking at a few internet search trends, the ones we all said mattered most to us a couple of weeks ago.  For whatever reason, what we focused on a few weeks ago, is what shows up in the news, the markets, and our personal lives in the week just around the corner.

The internet search trends that give us a peek into the social mood for the week of Saturday December 24^th through Friday the 30^th are really strong in “masculine” heavy items.  Three out of the top seven are football teams (Pennsylvania State, Raiders, and Dallas Cowboys).  Add to that a legendary man, space explorer and hero, John Glenn.  The remaining three are performance and art related.  There’s Hairspray live, the musical; Fantastic Beasts and Where to Find them, a movie primarily for children; and the Victoria Secret Fashion Show, primarily for grown-ups.

Extracting the major themes contained in the seven search terms we found: men, sports, winner, loser, school, music, live, hero, nostalgia, death, movie, children, model, and show.   These themes are scored, and after those scores are added and “normalized” what we end up with is relative levels of four primary mood qualities.  For this week, 13% Vulnerable, 50% Expansive, 16% Manic, and 21% Controlled.  In graphic form it looks like this:

 

To get to the “not the coziest” conclusion, requires analysis of the relationship of these four mood qualities.  This is what I see in this week’s social mood configuration: 1) High Expansive/low Vulnerable is associated with optimism, and with heading in a direction or specific way forward.  2) Expansive/Controlled being the two highest goes with high emotions, passion, and/or panic.  3) Expansive high and the other three much lower is associated with “bravado” or putting on a show of competence, leadership, optimism, etc.   In other words, “forced optimism.”  While #1 could add a bit of jolliness to a party or gathering, in combination with #2 and #3, this same component could look like arrogance, stubbornness, or strong opinions.  If your group has a good “diplomat” (a trait of "Vulnerable" which is needed to balance "Expansive") things may go fine.  If not, don’t be surprised to see some head butting.

The way this mood pattern might show up in the week’s news events would be a focus on geopolitical or presidential “chest pounding,” some passionate responses or panicky behavior or expressions, and a sense of show or overdoing it.  With “Vulnerable” low, it’s not going to be a good week for diplomacy in general.

One thing further we do at MarketMood, is translate each of these mood components into stock market behavior.  For this Christmas holiday week, here’s what we might expect the market to do with those same three mood components: 1) a directional push, likely bullish, 2) a bearish drop, and 3) an exhausted market’s attempt at remaining bullish.  Our algorithm would add these three together to get a likely overall direction.

So, if you can’t find a cozy space for the holiday week, perhaps you'll experience a jolly one.  If not that, it’s certainly a good time to put on a smile and just get through it.